A system permits purposes developed for the Android working system to ship focused messages to customers by way of the Braze buyer engagement platform. This includes leveraging the platform’s capabilities to create, schedule, and ship messages on to gadgets, even when the applying is just not actively in use. As an illustration, a retail utility can ship a promotional message to a consumer’s telephone display a couple of limited-time sale, encouraging them to open the app and make a purchase order.
The implementation affords a number of benefits, together with elevated consumer engagement, improved buyer retention, and enhanced advertising effectiveness. By offering well timed and related data, companies can re-engage customers who might have stopped utilizing the applying. Traditionally, this performance has developed from primary text-based alerts to wealthy media messages, customized affords, and interactive components, contributing considerably to utility success.
